Cortex Toys Launches!

Cortex Toys Launches!

Cortex Toys set to launch at New York Toy Fair

Exciting new toy company ready for Toy Fair Fun!

Rome, Georgia: Cortex Toys is ready to make a splash at New York Toy Fair with their line-up of exciting and innovative toys that makes you think “Why didn’t I think of that?”

Founded by John Cowan, a renowned Neurosurgeon in Georgia, Cortex Toys has put together a portfolio of products that will launch at the 2018 New York Toy Fair. Cowan has put assembled a line-up of toy products that have been collected from inventors, acquisitions and innovations based on exciting trends in the industry. Cortex will showcase their brands and their first big launch, SnapDolls, hitting store shelves in April 2018.

“I have always had a passion for creativity and innovation, the reason I started Cortex Toys,” said John Cowan, President of the Georgia-based toy company. “Although my background is in neurosurgery and this is an entirely new industry, I am looking forward to the evolution of Cortex, building strong partnerships across the toy industry and having a lot of fun along the way.”

Cortex Toys will introduce SnapDolls, Ninja Ball, Pirate Pong and their line of “Flip” products including TrickTacToe, FlipGrip and the original bottle flipping sensation, FlipTacToe.


Cortex Toys is a multifaceted toy company committed to innovation, education and imagination for those of all ages. We like to dream, doodle, create with our primary goal being to bring toys to market that make people say “Why didn’t I think of that?” 

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